Brand Guidelines / Naming & Language
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Foundations

Naming & Language

How the organization and its programs are written in text, the standard description, and use in Greek-language material.

Name forms and writing conventions on this page are recommended, based on how the names appear in the logos and on bioinnovation.gr. They are not part of the handbook.

Names

UseWriteDo not write
OrganizationBioInnovation GreeceBioinnovation Greece, Bio-Innovation Greece, BIG
Short formBiG, after the full name has appeared onceBIG, Big
Legal nameBioInnovation Greece A.M.K.E. (Non-profit Civil Partnership)Use only in contracts, legal footers and official letters
Annual forumBioInnovation Greece Forum 2026, or BiG Forum 2026The Big Forum
CompetitionBioSTARTBiostart, BioStart, BIOSTART
Endorsement lineby BioInnovation Greeceby BiG, in BioSTART material

Standard description

Use this text for press releases, partner decks, event pages and social media profiles. It is taken from the Mission page of bioinnovation.gr. Have changes approved before reusing a different wording.

Short

BioInnovation Greece (BiG) is a non-profit organization dedicated to promoting and advancing the biotechnology ecosystem in Greece.

Long

BioInnovation Greece (BiG) is a non-profit organization dedicated to promoting and advancing the biotechnology ecosystem in Greece. Its primary mission is to foster innovation and development in the biotech and life sciences sectors by facilitating collaboration between academia, industry, and government. By supporting research, startups, and technology transfer, BioInnovation Greece aims to position Greece as a global leader in biotechnology.

Tagline

The Biotech Ecosystem Catalyst

Writing conventions

Greek-language material